Monthly Archives: March 2012

Build a better Easter basket

We are proud to call Molly one of our 15 Friends!

To get more great tips on everything from making your under-sink cabinet more efficient to finding more free time where you least expect it, visit GO MOM!® Inc.

How do you make your Easter basket the beary best?


Quinnlin introduces her furry friend family

Quinnlin’s mom, Julia Roberts, is sharing her story this year. Click here to read more about them!


My Chicklet Turns 8: Birthday Soiree at Build-a-Bear Workshop

by Danyelle Little from The Cubicle Chick

On February 17th, my daughter turned 8 years old. I can’t believe that she is already 8 years old—it seemed like it was just yesterday that I swaddled her in her baby blanket. And now she is a 2nd grader.

My daughter wanted to have her birthday shindig at Build-A-Bear Workshop, so she invited a few of her friends to celebrate with her. Build-A-Bear is one of her favorite places and I thought the idea of her making new furry friends with her friends was something she would always remember.

The kids made bears, they laughed, they played, and they created memories. And as I watched the kids mix and mingle and enjoy themselves, it made me thankful for having such a wonderful daughter. She has been such a blessing to me and to our family!

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Purple Day is March 26: Epilepsy awareness day founded by our 2011 Huggable Hero

Q& A with Cassidy Megan M., 12, Halifax, NS – 2011 Huggable Hero

Four years ago, Cassidy Megan founded Purple Day for Epilepsy to promote epilepsy awareness. Purple day has partnered with the Epilepsy Association of Nova Scotia and the Anita Kaufmann Foundation in the USA. Purple Day is now recognized internationally with supporters in Spain, Iran, Australia, Madrid, England, Africa, Cyprus and other countries worldwide.

What inspired you to start Purple Day for Epilepsy?

When I found out I had epilepsy I thought I was the only kid with it. After the Epilepsy Association of Nova Scotia came and did a presentation and I saw that my friends were really interested, I decided to tell them I had it. During the presentation I found out that lavender can represent feeling alone which is how I felt. The next year I started Purple Day because I wanted other people with epilepsy to know that they were not alone.

Purple Day is coming up. What are your plans for March 26, 2012?

I want to make it even bigger and better than last year. I am working with our partners and ambassadors all over the world to get more people involved and spread the word.

What is your mission for Purple Day?

My dream is that one day everyone will know about Purple Day and epilepsy and no one will feel alone.

You’ve accomplished so much. What are you going to do next?

I’m going to keep working on Purple Day and keep helping people be aware of epilepsy. I also want to keep letting people with epilepsy know that they can do anything they want and to never give up.

What advice do you have for kids who want to make a difference in the world?

Keep believing that you can do it, when things seem hard to change it’s important to keep working hard. Every little bit counts, never give up and always follow your dreams, you can do it!

Click here to learn more about Purple Day for Epilepsy.


Stuff Fur Stuff Rewards Club: Become a member, start getting stuff!

We know our Guests are always looking for value. That is one of the reasons we offer a free membership to our rewards club. Once you sign up to become a Stuff Fur Stuff member, you start receiving points for every purchase you make and you start receiving rewards based on those points. Click here to sign up and to learn more about it!

Want more cool stuff?

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Pinterest: Are you on?

Are you on Pinterest? We are! You can find us at http://www.pinterest.com/buildabear. If you have no idea what Pinterest is then here’s the scoop. Pinterest is a place to organize all those recipes and household crafts you find online that you want to make someday when you finally have time to think. But now, instead of wishing and hoping that you would remember where you found them, you can just go to one place: Pinterest! Pinterest lets you create virtual pin boards and organize all the things you find online that you love. Then, here comes the best part, you can go back to them later and actually make them – or buy them, or whatever else you want to do with them.

So we’re on Pinterest too, and if you would like to follow us, you’ll get to see great gift ideas, cool kids crafts, fabulous family recipes (even things the kids will love) and a whole lot more. Just go to www.pinterest.com/buildabear to follow us. If you don’t have a Pinterest account, click the Request Invite button at www.pinterest.com.

We can’t wait to see you there!

-Molly Saunders, Digital Bear


Leadership thoughts from Maxine Clark

by Lee Nadler of thesherpapath.com/blog

I have found that one of the keys to achieving a goal is trusting that your teammates can be counted on to do the right thing.  And thay they trust you.

In many organizations you must meet certain criteria, which are often not clear, to earn trust.  At Build-A-Bear Worksop, this is turned upside down.  You are immediately granted trust. Maxine Clark, Founder and Chief Executive Bear believes, “When you grant people trust they have to be accountable for their actions and use both their head and their heart.”

I learned that lesson as Chief Marketing & Interactive Officer at RIDEMAKERZ where I worked closely with Maxine and the fine folks at Build-A-Bear Workshop.

In our discussion, Maxine shares several other characteristics of leadership which I have also found to be present in Sherpas:

- Listening: “When you are truly listening, sometimes you can find the little things that matter and have an opportunity to make a difference.”

- Empathy: “How people treat each other from the heart is where the magic happens.”

- Empowerment: “You don’t just walk by people in life – you have an opportunity to make a difference. Leaders help people see their full potential.”

- Self Confidence: “People often give in to the impression others may have of them instead of building their own vision of themselves. Who is someone else to tell you that you can’t do something? It’s a competition with yourself.”

“I’m my own kind of Sherpa” says Maxine.  Indeed she is.

Listen, apply the insights to your Path, add your comments and share with others.


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